Apple has finally revealed a beta version of its generative AI-infused version of Siri, known as Siri AI. Based on my early use of the assistant on a test iPhone, it’s a very positive step for Apple devices and is much needed. But as well as Apple’s own technology, it uses a custom Google Gemini model for more complex reasoning – for which it is reported to be paying Google around $1bn a year. Read More
Apple price hikes could kick in as early as next week
While most of the consumer tech industry has struggled to cope with rising component costs, Apple and its customers...
