Apple Corp. News

Apple Store app will soon get an AI shopping assistant

You can opt out, but only partially.

This might be short lived as values fluctuate.

Apple’s Unified Memory is RAM. Every PC maker has raised prices.

Apple has raised prices across the board for many of its products today.

Apple Upgrade launched this week, and the iPhone Upgrade Program is being discontinued as a result. But despite some...

The online Apple Store app is soon getting an AI bot to help you with your shopping decisions. MacRumors reported the...

Apple shares closed at $333.74, leaving the company with a market capitalization of approximately $4.88 CAP trillion....

It's easy to name alternatives to the iPad, you could be here all day listing myriad Android tablets. But it's...

Choosing between Apple’s 2026 MacBooks and Windows laptops can be a challenging decision, as both platforms cater to...

Apple is about to mark its 50th anniversary — a rare milestone for a tech company — and today it officially announced...

Looking back over Apple’s first 50 years, it’s clear what the company’s greatest talent is: turning rivals’ niche...

Humans are typically averse to change. When something defies expectations with a dramatic shift, they tend to react...

Buying a new iPhone is a big purchase for many, and, naturally, people want the best possible experience. With...

Yes, David Pogue is DEFINITELY coming to The Villages. "Apple: The First 50 Years." Book Tour by David Pogue WHEN:...

Apple is behind on AI! We all know it! It was in all the papers. But Horace Dediu wonders if Apple didn’t pull off the...

It’s not often that Apple publicly takes time to look back. Historically, the company says it prefers to look...